SanDiegoRadio January 2018 Spotlight

By Joe Nelson

This edition of The SanDiegoRadio Spotlight features JAM'N 95.7's Frankie V

SanDiegoRadio has the V-Bros Spirit!

Frankie, thanks for setting time aside for this interview, it's greatly appreciated

What is your current position?

I am currently the co-host of "Frankie And Tati" weekday mornings on JAM'N 95.7 as well as the Assistant Program Director and Music Director. I handle the afternoon show on 102.3 The Beat in Austin TX, weekends in LA at 102.7 KIIS-FM, in Boston on KISS 108, in Portland OR on JAM'N 107.5, and in Seattle on POWER 933! I am also heard nationally on many iHeart Radio stations throughout the country on the RCHR channel.

How are things with you right now? Life, work!

Life has been a rollercoaster for me the past couple years. From losing my dad, to moving to Boston, to moving back to San Diego, to moving back into morning drive... but life is starting to settle back in. I am fortunate that San Diego has accepted me as one of their own since 2006! The friends that have turned into family, co-workers that have been there for me, and beyond... shows me how lucky I truly am! Getting to wake up this city each morning is amazing, life is great!

San Diego… What is your favorite place to visit? Where is your favorite place to go out and eat?

It depends on my mood and there is SO much to do in this city. If I am looking for a good dinner with great people I love going to BARBUSA in Little Italy! They always treat me like family when I walk in the doors. If I am headed downtown for some drinks and a hang, I love to spend time at Rustic Root!! The team running that venue make for an amazing experience every time. I lived in Pacific Beach for 8 years of my life, so if I am feeling nostalgic and in the need of the beach... I return to the old stomping grounds! Big Bear, Palm Springs, Coronado, Del Mar Fairgrounds, and beyond... just so much to do and drive to from San Diego its amazing.

Is your job still as exciting like it was day one?

I get just as excited today as I did the first time I turned a mic on 16 years ago!

How do you view radio now, compared to the past, then looking to the future?

I view radio as a medium that people will always need! Sometimes I look at it as an even more important piece of media than ever. The connection we get to make with listeners, the companion we become on their ride to work, the new music we help them discover... it all happens because of radio!

How vital is the connection between an on-air personality and the listener?

That is key!! My favorite thing to hear from people is "You made me laugh on my way to work"! It is amazing that we speak into a microphone and hundreds of thousands hear it in their cars and beyond. That one on one connection is what makes this medium such a great one.

What are some facts about you that maybe no one knows, but could be interesting?

I played college football at Hamilton College in New York and am a member of the fraternity Delta Upsilon. I grew up in Framingham MA, which is 15 miles west of Boston. My younger brother also works in this business! He is the night host, assistant program director, and music director at KISS 108 in Boston!!! My sister is a cop and would arrest me and my bro if she had the chance lol!

What is your favorite movie?
Major League

With Social Media being so prevalent, tell me the advantages of using FB, Instagram, Twitter to connect with your listeners

Social media is an extension of our brand! It is a way to keep connected with our amazing listeners even after we are off the air! I love to learn about our audience via their social media and I enjoy keeping them connected to my life outside the studio as well!

What is your favorite radio moment?
Getting the call for my first full time radio gig, I will always remember it. I was substitute teaching to pay bills and was in the middle of 7th grade math class. My phone rangl, told the students I had to take the call, it was the program director at WJBQ in Portland Maine offering me the night show!!

How long have you been in radio?

My first part time air shift was in 2002

What broadcasters do you look up to?

The first person in media I looked up to was Steve Burton. He is the sports director and anchor at the station in Boston I grew up watching. He grew up on my street, went to the same schools as I did, and I would say to myself "if he did it, I can too"! Steve took me under his wing early in my career and taught me lots. I will always look up to him and many other broadcaster that took the time to guide me

If you could go back in time and work during any era of radio for a few days - which would you choose?

I enjoy this era of radio! It is such a 360 degree medium now. On the streets, in the studio, on your socials/websites! Technology has made this era a great one.

Is there anything else you’d like to share?

I'd like to give a big thank you to the amazing listeners in San Diego that have made this city home for me since 2006! Thanks to all the other media members in this market as well, we are all in this thing together!


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