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Monday, July 24, 2017

The Mikey Show is Back

By Joe Nelson
FOR IMMEDIATE RELEASE 

July 24, 2017 

Contact: Mike Vasquez 

“THE MIKEY SHOW” RETURNS TO SAN DIEGO RADIO ON 100.7 KFM-BFM

(San Diego) 100.7 KFM-BFM is thrilled to announce the addition of "The Mikey Show" with Mikey Esparza to its programming line-up in afternoon drive from 3:00 PM-7:30 PM beginning Thursday, July 27th. 

Esparza began his radio career 30 years ago at KFOX/Tucson and has cracked the mic in several other markets like Monterey, San Jose, Dallas and San Diego. He was last on the air in San Diego doing mornings at KBZT, which followed his run at KIOZ. After leaving KBZT he hosted a nationally syndicated show called "Rock All Night." 

Program Director, Mike V. Vasquez, says "Mikey's passion for creating compelling content and his love of rock and roll make him the ideal choice to entertain San Diego during the afternoon commute. With The DSC entertaining our fans in the morning, the legendary Robin Roth rockin' the workday and The Mikey Show on the drive home, KFM-BFM is committed to delivering quality programming." 

Esparza commented, "I feel like a kid on Christmas morning. I'm blessed to be a part of such a great station with such a cool staff! I can't wait to rock people on their drive home." 

Lastly, with The Mikey Show taking over the afternoon slot, Mike V. will move to nights from 7:30 PM-12:00 AM. 

100.7 KFM-BFM's "variety rock" format has already become the top ranked rock station in San Diego and includes San Diego's #1 morning show Dave, Shelly and Chainsaw. 

Midwest Television, Inc. is San Diego's leading multimedia company, operating CBS 8/KFMBTV, CW San Diego, AM 760 KFMB, 100.7 KFM-BFM and KFMB Interactive, the market's only television/radio/digital/mobile media powerhouse serving the community round-the-clock.

4 comments:

Unknown said...

I don't think I've ever heard of a DJ shift ending on the half hour like that. Why 7:30, and not 7:00 or 8:00?

Josh B. said...

Is he going to be playing music, or doing bits like when he did mornings? I don't think people want to hear bits that aren't all that funny...in afternoon drive on that format. Weird.

Dexter Lacsa said...

I bet it's a one man show. I heard he doesn't play well with others...haha

Mike Bishop said...

Man, there's a name I never thought we would hear from again. Especially after being off the air for so long. I wonder what Mikey said to Mike V to convince the latter to give him another chance.