Friday, April 29, 2016

SanDiegoRadio Spotlight - The TV News Edition

SanDiegoRadio Spotlight - The TV News Edition

April 2016

Jason Austell


Jason, thanks for your time!

Joe Nelson: What is your current position/Channel/Shift?
Jason Austell: Co-Anchor of NBC 7 News Today

JN: How are things with you right now? Life, work…..
JA: Things are going great right now. My wife and I will be married 10 years next March. We live in La Jolla where my wife has had a Pilates studio for 20 years. Two great dogs and a 1 year old granddaughter who I can’t get enough of. Work is great too as we are just settling in to our new building which is pretty amazing.

JN: Do you have anything you’d like to talk about? Such as stories from TV News?
JA: Right now it’s all about the NFL draft. I’m a football nut, a lifelong Chargers fan and I can’t wait for the season to start. I do a weekly Chargers segment for NBC 7’s “Sportswrap” during the season and it’s still amazing to me that I get to interview players in the locker room after practice. Just great experiences to be able to talk to the players and get insight from them as the season goes on.

JN: Do you have a previous career not associated with TV News?
JA: I quit college after my freshman year and got my first radio job in Montana. Came back to San Diego after a couple of years and got a job as a traffic reporter on the radio. Flew in little airplanes during commute times. That eventually led to a decade in news helicopters as a reporter/photographer. Had the best seat in the house for thousands of San Diego sunrises and sunsets. I’ve seen some pretty remarkable things in this county from the air.

JN: San Diego… What is your favorite place to visit?
JA: For the best views (without a helicopter) definitely the top of Mt. Soledad and the top of Cowles Mountain. Nothing like those sweeping 360 degree views from the highest point of land in the city. Horseshoes beach in La Jolla is my favorite place to spend summer afternoons.

JN: Is your job still as exciting like it was day one?
JA: I wouldn’t use the word exciting, but it’s every bit as enjoyable. I’ve always liked being a part of morning TV. Being there as people are starting their day and, hopefully, helping them feel good about the day ahead.

JN: Where is your favorite place to go out and eat?
JA: Any Persian restaurant. My wife is originally from Iran and I’ve really grown to love both the culture and the food. Bandar in downtown San Diego is a fantastic restaurant for Persian food.

JN: What are some facts about you that maybe no one knows, but could be interesting?
JA: I spent a lot of my childhood growing up on the base that was then N.A.S. Miramar. My dad was a fighter pilot and was the Commanding Officer of one of the early F-14 squadrons. The VF-2 Bountyhunters. Growing up on that flight line was amazing. It’s where I really developed a passion for aviation. As a member of the media I’ve had the opportunity to fly with the Blue Angels on a couple of occasions. I’d do it again in a heartbeat!

JN: How do you view TV News now, compared to the past, then looking to the future?
JA: Knowing all that goes on to put a broadcast together I can appreciate what goes in to the shows. I can tell when a teleprompter fails and I always feel for whoever’s in front of the camera because it’s happened to all of us at some point. But overall I watch the news same as anyone else.

JN: What is your favorite movie?
JA: You gotta give me two answers here. The Godfather and the Godfather part 2. In my mind there’s no way to separate the two.

JN: With Social Media being so prevalent, tell me the advantages of using FB, Instagram, Twitter to connect with your viewers (if it applies to you)
JA: We’re all encouraged to be active on Facebook. I tend to use that more than any of the other platforms. It’s a great way for people in the media to connect with the public.

JN: What is your favorite TV News moment, involving yourself?
JA: So many that happened in the helicopter. To narrow it down to just one, I was on a morning flight over Torrey Pines just kind of shooting the surf right before the anchor tossed to me for my report. As I looked down at my monitor I thought I was seeing things. But I wasn’t. A gray whale had come so close to the beach that it got into the break zone. On that morning, on live TV, viewers got to see a wave break over that whale and nearly beach it. It was that close. Just an amazing moment captured live. I still have that report on tape (this was about the year 2000. Nobody uses tape anymore). The memory is especially sentimental to me because the anchor who tossed to me was the late Larry Himmel who was filling in as the weather anchor that day. We had a great time describing what was happening. I’ll always miss Larry.

JN: Is there anything about San Diego that you may dislike?
JA: I wish it would rain here more.

JN: What is the most interesting job you’ve ever had?
JA: Back when I was a traffic reporter and doing a lot of stand-up comedy I worked as an instructor for the Improv Comedy Club’s traffic school. I met a lot of people who thought they were in for a miserable day. I made sure that didn’t happen. I really enjoyed the 5 years I did it and I think the people who attended the classes enjoyed them too.

JN: What broadcasters do you look up to?
JA: Stephen Colbert and Greg Gutfeld.

JN: If you could go back in time and work during any era of TV News for a few days - which would you choose?
JA: I wouldn’t want to go back. News is about what’s happening now and today we have more resources than ever in history. News traveled more slowly in the past. Today it’s almost instantaneous.

JN: Is there anything else you’d like to share?
JA: Just bought a new pack of gum. Anybody want a piece?

Thursday, April 28, 2016

TONIGHT! Rich Singley's 70s Party

By Joe Nelson

This is tonight... Hope to see you at The Music Box.

   Rich Singley, KRLY 107.9 Alpine wanted me to share this... Good stuff, Rich!

   It starts by picturing a guy talking in a Twilight Zone Rod Serling voice:

   "Imagine a world where everything is psychedelic, colorful and trippy. A world where a large gong instrument can end it all for aspiring stars. Where dress and fashion is so far out and groovy that it extends well passed the normal and practical..AND with a tribute band that is so incredible that even the band it honors comes to listen"

   Our world of fantasy and fun starts with the sobering message that cancer kills hourly and that we need science to stop this disaster. The Leukemia and Lymphoma Society is set up to collect funds from this show that go directly to research, care and treatment with amazing prolific results. While this event will be fun, exciting and memorable, your attendance will provide monies to the people at war with cancer.

   Our back to the 70's party will start with "The Gong Show" (remember that show?) with a comedy competition between many of San Diego's brightest and funniest, judged by a panel of San Diego's favorite celebrities. Then we will complete this journey, after many fun-filled surprises and prizes, with a fantastic tribute band "Space Cowboy" with the lead guitarist from the Steve Miller Band, Hall of Famer, Greg Douglass

  "Yes you have entered the 70's Zone ....and let us all GONG the crap out of cancer"

Get Tickets here!

Tuesday, April 26, 2016

SanDiegoRadio Job Board 4-26-16

By Joe Nelson

Multi Media Account Executive
BCA Radio is looking for an aggressive and enthusiastic sales executive to develop new multi-media advertising campaigns for BCA Radio – which includes The Mighty 1090 and 105.7 MAX FM as well as multiple digital platforms and events.   
Candidate must be able to strategically assess client/consumer needs and implement a plan to boost the revenue that they manage as well as that of the company’s overall revenue. 
Candidates will have monthly sales goals and will be compensated accordingly.  Please send  resume and email to and let us know why you think you are a strong candidate for the job!

Preferable experience:
-          1-2 year experience selling media (traditional or digital)
-          Strong knowledge of digital marketing platforms
-          Strong understanding of advertising and how to connect audience with an advertiser.

Thursday, April 21, 2016

UPDATED: Prince Remembered on Magic 92.5

By Joe Nelson


Sheer madness around here, as you can time for a formal press release, but here's the memo sent to staff just now.


As you can expect, the staff at Magic 92.5 and our listeners are devastated at the loss of Prince. He was Magic’s BIGGEST living artist. Whenever we defined Magic, Prince was included. He was (and still is) part of the FABRIC of Magic 92.5.
As a tribute, starting today, Magic morphs into Purple 92.5.  All Prince. Every song. All day and night. Today, tomorrow and over the weekend.
Please share with your friends, staff and clients.

Original Publication......

San Diego, CA (April 21, 2016) – Following the news of the death of the pop star, Magic 92.5 will be playing Prince on-air all day today, and encourages listeners to call in to share their grief.

“Today is a hard day.  Prince is an icon to our audience,” said Magic 92.5 Program Director and afternoon host R Dub!  “The best thing we can do now is play his massive library of hit music and remember what a creative and inspirational legend he is."

Magic 92.5 is owned by Local Media San Diego, LLC; a San Diego-based broadcasting company backed by private equity firm, Thoma Bravo, LLC.  LMSD also operates Z90.3 (XHTZ-FM) and 91X (XTRA-FM) as a member of SD Local, a joint operating arrangement between LMSD and Midwest Television, Inc., operators of 100.7 KFM-BFM (KFMB-FM) and AM 760 (KFMB-AM).

SDR EXCLUSIVE: We Have a New Station in Town, and it's About to get Sunny!

By Joe Nelson

Hot off the presses, this just in to!

For Immediate Release                                                                                                Contact: Jenny Nelson
April 21, 2016                                                                                                     Phone: 650-906-7112

Entercom San Diego Introduces the New Sunny 98.1!
Bringing San Diego Better Music for a Better Workday

San Diego, CA – At 5:00 PM Pacific Time today, Entercom introduced Sunny 98.1! to San Diego.  The New Sunny 98.1 will deliver a contemporary playlist of stand-out hits from the 80’s, 90’s, 2000’s and today. 
“A lot has changed in the past three years and we felt that there was something missing in the current media landscape in San Diego,” said Pat Paxton, Entercom’s President of Programming. “We brought the best and brightest in to do research. The research unequivocally showed that young 30-40 year olds and our die-hard 40+ fans want a more current and contemporary music mix.”

The new station has been three years in the making. In 2013, Easy 98.1 launched in San Diego and it soon became a market leader, hitting the #1 spot in total audience shortly after the launch, seeing continued success over the past three years among all audience groups. 

“Sunny 98.1 is the right station for San Diego…It is fun, upbeat and will feature music that engages listeners by evoking memories and connecting with fans,” said Bob Bolinger, Vice President/Market Manager of Entercom San Diego. “Sunny 98.1 will offer listeners and advertisers tremendous ways to connect with audiences on air, online and at events throughout San Diego.”
The New Sunny 98.1 is positioned and poised to make a huge splash in the market:

·         Local Connection: Irresistible live and local personalities and local events
·         Community First: A Commitment to social responsibility, cause marketing and making San Diego a better place
·         Owning the workday: 10 songs in a row every hour, every day 
·         Dynamic Format: Up tempo, bright and fun presentation
·         High Impact Brand Environment: Less Commercial load more music, great integrated opportunities

“Sunny 98.1 is programmed in San Diego for San Diego,” said Brooks O’Brian, Program Director for Entercom San Diego. “We are excited to bring our listeners live and local personalities and world class events in an up-tempo, bright and fun presentation that only Sunny 98.1 can.”
Look for the Sunny 98.1 to announce its programming lineup, compelling on air personalities in the next phase of the All New Sunny 98.1!
For more information visit:

About Entercom
Entercom Communications Corp. (NYSE: ETM) founded in 1968 and Philadelphia based, is the fourth-largest radio broadcasting company in the US with a portfolio of 124 highly rated radio stations in 27 top markets across the country. Laser focused on investing in local communities, content and talent, our brands reach and engage with 40 million people a week.  We are known for developing unique and highly successful locally programmed stations, delivering a curated mix of outstanding local personalities and a broad range of compelling music, news, talk and sports content. 
With the integration of SmartReach Digital into our product suite, we deliver unparalleled ROI by connecting brands to audiences through our branded sites and over 1,000 events a year. More information is available at, Facebook and Twitter (@entercom).
# # #

Monday, April 18, 2016

Z90's Epic 48 - The Final Cut

By Joe Nelson
This is the finished product for Z90's Epic 48.
I can't remember a promotion this detailed or exciting. R Dub and his team should be very proud of what they pulled off! From start to finish it was nonstop excitement and the winners had NO idea what was next for them.
I can't wait to see the next EPIC 48!
Well done, team!

Here is the FINAL, full-length EPIC 48 hours video. The final, 4-minute video is now LIVE!

You can see it at:
The direct youtube link is:

R Dub adds: "This was THE biggest (and hardest) promotion I've ever been a part of and took MONTHS of planning and GREAT teamwork by DOZENS of staff members here."

R Dub!
President l Host: Sunday Nite Slow Jams
Fusion Radio Networks
San Diego, CA I Tucson, AZ I Recife, Brasil
Sunday Nite Slow Jams - now heard on 104 radio stations worldwide!

Wednesday, April 13, 2016

SanDiegoRadio Job Board 4-13-16

By Joe Nelson


  KFMB-AM Talk Radio 760 is looking for a full-time Talk Show Producer. We are looking for candidates that truly understand that the importance of creating content to inform and entertain the widest possible audience of listeners in the target demo as well as an understanding of the importance of building a community around “their” show and the Station through smart use of social media. 
   This position will work directly with the on-air talent and will be required to book guests, screen phone calls and interact with major radio personalities. Position may also be responsible for operating studio equipment that controls the on-air product on the station and must be knowledgeable in audio board operation, digital audio production, and taking audio feeds. 
   Candidates must also have an understanding of, and be compliant with, FCC rules and regulations. This is a full-time weekday position; however, some evenings and weekends may be required. Interested candidates should submit their resume via e-mail to